This afternoon, I had a really great lunch with a friend at AOL Latino to discuss 2010 partnership opportunities and business, in general. SUCH an interesting conversation. He's a relatively new connection so I'm pretty excited we're becoming friends - really good, cool, smart guy.
With all of the shifts going on in the media community, it really is very interesting to see how each company is (re)positioning itself for survival, if not growth. It's such a tough market for everyone (obviously). It seems the key is certainly cost cutting, but also trying to stay nimble and continually evaluate and refine your strategy. Hopefully, you hit a stride that carries you through this challenging time.
All I can say is I've spent quite a bit of time considering what moves we should make to try to ensure the long-term life of our companies. As a result, like many small business owners, I am making some fairly big, and in some cases, difficult decisions. Hopefully, those decisions will pay off. Only time will tell...
On a separate note, I'm seeing "Whip It" tonight. Who can resist the cuteness of Drew Barrymore & Ellen Page? Not I, said the fly.
Liz.
p.l.h.h.
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- Cinedulce
- Cinedulce ("Sweet Film") is the only multiplatform distributor of Urban and Latino filmed entertainment. Cinedulce is a reflection of our evolving, diverse community that craves engaging, funny, real movies and video that speak to the multicultural experience, from Harlem and BK to Chi-town and Miami, all the way to the Bay and East L.A. For storytellers and story lovers, Cinedulce is the voice and vision of the new generation of cool. Have a taste. Cinedulce was founded by the directors of the NY International Latino Film Festival, the #1 U.S. Latino film festival.
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